Author name: Ying

My name is Ying, and I ran multiple affiliate websites while focusing on SEO. Every software and marketing strategy used in affiliate marketing must withstand the test of time before I approve them to publish as content.

How To Add Google Tag Manager To Shopify

Here is the steps to add Google Tag Manager to Shopify.Google Tag Manager (GTM) offers numerous benefits for tracking events in Shopify eCommerce stores, including easy management of tracking codes, faster website loading, improved data collection, customization, seamless integration with other Google tools, collaboration, and version control.  By using GTM, you can gain valuable insights into …

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Sponsored VS Nofollow Links

Are you constantly frustrated about the difference between sponsored and nofollow links, and when to use each one? Worry no more! In this easy-to-understand article, we’ll tackle the mystery head-on and provide clear, simple explanations that will have you mastering these link types in no time.As a bonus, we’ll also reveal the best practices for using …

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What Is Attribution Modeling

Attribution Model ExamplesFor example, Facebook likes to attribute a conversion to a view-through conversion, meaning somebody viewed an ad and then converted. In contrast, Google Analytics often attributes conversions based on the last click, which refers to the last place a user clicked online before visiting your website and signing up.This discrepancy can lead to …

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How Markov Model Attribution Works To Credit Affiliates

In this article, we will discuss the different types of Markov models and how they are used for attribution modeling.Markov models are a mathematical approach to measuring attribution probability that is particularly useful when analyzing customer journey. What is a Markov Chain?Markov chains are a useful tool for predicting the likelihood of an event occurring based …

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